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Ed Haft

Operating Director

Ed Haft is an Operating Director at Paine Schwartz Partners.

Mr. Haft brings more than 30 years of experience in the consumer packaged goods and food manufacturing industries. He previously served for 14 years as President and CEO of Sunrise Growers, a $400 million market leader in frozen fruit solutions and former portfolio company of Paine Schwartz. During his tenure as CEO, he oversaw a strategic reorientation of the business that resulted in more than a decade of rapid category growth, add-on acquisitions, geographic and customer expansion and significant automation projects. Prior to Sunrise Growers, Mr. Haft spent 18 years at Sara Lee Corporation, with the last six years as President of the Sara Lee Frozen Bakery.

Mr. Haft currently serves on the boards of Lyons Magnus, Prima Wawona, Urban Farmer, and Registrar. Previously, he served as the Chairman of the FoodChain ID board of directors. He was a board member of the California Strawberry Commission for over a decade. Mr. Haft was previously a member of the board of directors of Sunrise Growers. He holds a Bachelor of Arts in Economics and English Literature from Tufts University, and an MBA from the Kellogg School at Northwestern University. He was born and raised in Chicago, Illinois.